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| The global immune health supplements market was valued at $20.80 billion in 2022 and is expected to reach $34.73 billion by 2028, growing at a CAGR of 8.92% The global immune health supplements market is witnessing several dynamic changes after the Coronavirus surge worldwide. The production of immune health supplements increased significantly in developed and developing markets. Vendors increased their focus on advanced and quality solutions and created huge competition by offering innovative solutions. In the global immune health supplements market, several leading domestic, national, and international vendors are present. Amway, Bayer Ag, DSM, Glanbia Plc, Herbalife Nutrition, and Nutramax Laboratories are leading companies that accounted for high market share and penetration across the global market. Across the region, vitamins, probiotics, minerals, and botanicals are more popular ingredients for immune health development and care. U.S. consumers are nearly three times more likely to consume dietary supplements such as vitamins, fatty acids, probiotics, proteins, and amino acids than Canadians. More than 80% of supplement users commonly consume vitamins in Canada. Rising Preference for Gummies, Soft Gel, and Effervescent Tablets Form Immune Supplement Most immune health supplement consumers are seniors who have difficulty swallowing large tablets. Also, kids have issues swallowing tablets and can easily swallow soft gel or adopt gummies. In addition, the report stated that, from 2011 to 2021, the uptake of this new format considerably increased, but the COVID-19 pandemic significantly changed the demand and noted high growth. INSIGHTS BY INGREDIENT TYPE In vitamin ingredients, Vit C & Vit D are the most used ingredients during the manufacturing of immune health supplement solutions. In addition, the product with a combination of vitamins has gained high popularity in recent years. These factors are considered major segmental growth factors. Among all minerals, zinc and selenium are the most preferred ingredients in immune health supplements. People who suffer from selenium deficiency are shown to have impaired immune responses. Selenium deficiency's prevalence varies from area to area and country to country. Hence, the prevalence is frequently observed in many areas of the world. INSIGHTS BY FORM It helps vendors market and promote their offerings to end-users concerned with a clean-label status product. In addition, capsule form allows and accepts a range of filling materials besides powder, such as pellets, granules, and liquid. Furthermore, the attractive color combination, ease of handling, and printing options make them more attractive and popular. In addition, soft gel is a specialty form of capsule that has become more popular in recent years, accelerating significant segmental growth. INSIGHTS BY AGE GROUP Adults under 18 to 34 commonly suffer from vitamin C & D, B12, iron, calcium, and zinc deficiency problems. In addition, there are growing incomes, education levels, and hectic lifestyles among the 18 to 34 age group, propelling the high demand for immune healthcare services and solutions. Furthermore, women in this age group most commonly demand immune health supplements during pregnancy and growing age. INSIGHTS BY DISTRIBUTION CHANNELS Pharmacies and drug stores are the primary sources of healthcare and nutritional products sources for every patient/consumer. In developing markets, pharmacies are one of the major sales channels. Most people consider pharmacies the first point of contact for healthcare solutions. The increasing aging population and significant general patient population drive the high demand for immune health supplements by pharmacies and boost segmental growth. KEY QUESTIONS ANSWERED:
Market Opportunities & Trends
Market Growth Enablers
Market Restraints
Key Company Profiles
Other Prominent Vendors
For more information about this report visit https://www.researchandmarkets.com/r/qfqmaw About ResearchAndMarkets.com
Research and Markets Logo - https://mma.prnewswire.com/media/539438/Research_and_Markets_Logo.jpg SOURCE Research and Markets 
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